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Nursing Council of New Zealand
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Annual Report 2013
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Linking with stakeholders
The Council defnes its stakeholders as individuals, groups and organisations that can
infuence, or be infuenced by, the Council’s actions and who can assist it to achieve its
fundamental objective – namely the protection of public health and safety. The Council
values effective communication with stakeholders, who may be seen to fall into four
broad groupings:
Public
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Consumers – the public whom the Council exists to protect.
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Consumer groups e.g. aged care, mental health,
disability sector.
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Media as an important conduit to the public.
Internal
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Nursing Council staff and Council members.
Nurses and
professional
groups
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Individual nurses who are regulated by the Council.
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Prospective nurses – from both New Zealand and overseas.
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The profession – via representative bodies and professional
organisations such as the New Zealand Nurses Organisation,
the College of Nurses, the College of Mental Health and
Te Kaunihera o Ng -a Neehi M -aori (National Council of M -aori
Nurses).
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International colleagues – nursing regulators and professional
organisations.
Sector
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The Minister of Health.
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The Ministry of Health as policymaker and manager
of the HPCA Act 2003.
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Employers of nurses: DHBs, non-government organisations,
private providers, the aged-care sector.
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The education sector.
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Other government agencies and political players e.g. the
Ministry of Business, Innovation and Employment, Immigration
New Zealand, the Offce for Senior Citizens, the Ministry of
Social Development, the New Zealand Qualifcations Authority
(NZQA), the Health Quality & Safety Commission, PHARMAC,
Medsafe and Opposition spokespeople.
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The Health and Disability Commissioner.
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Funders of health services, education services and nurses
as funders of the Nursing Council.
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Other regulatory authorities in the health sector.
Engaging stakeholders
In linking with stakeholders, the Council
employs a range of strategies, from
formal and informal face-to-face meetings
through a range of traditional and digital
channels to the media – particularly when
reaching the wider public is the objective.
Face-to-face engagement
With the public
The Council recognises that if it is to
achieve its role in enhancing public
safety there needs to be a good level of
public understanding of the purpose and
operations of regulation in providing a
framework for safety. Increased efforts
are being made to link with consumer
groups and organisations. In the past
year particular effort has gone into
reaching youth and older people as high
users of health care services. The Code
of Conduct provided a useful focus of
activity for connecting with the public.
With the profession and sector
The Chief Executive and members of the
senior management team regularly meet
with key stakeholders, including the Chief
Nurse of the Ministry of Health, the New
Zealand Nurses Organisation, the NZQA,
the Nurse Education Advisory Team,
nurse educators in the tertiary sector,
other regulatory authorities, and Health
Regulatory Authorities of New Zealand.
With individual nurses
Nurses are obviously a primary
stakeholder group for the Council.
Ensuring that nurses understand the
Council’s role is important, as maintaining
the confdence and respect of the
profession is essential for the effective
functioning of the Council. Additionally,
as the Council is funded by practising